Privacy Policy
Last updated: 15 April 2026
Introduction
Smooth Mint respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and safeguard information you provide when using our website or engaging our consulting services.
We are the data controller responsible for your personal information. Our registered office is located at 32 Kingsway, Holborn, London WC2B 6EX, United Kingdom.
Information We Collect
Information You Provide Directly
When you contact us or engage our services, we may collect:
- Your name and contact details including email address
- Information about your property search criteria and requirements
- Financial information relevant to your property budget
- Details about properties you are considering
- Communications between us during consultations
- Payment information for service fees
Information Collected Automatically
When you visit our website, we automatically collect certain technical information:
- IP address and general location data
- Browser type and version
- Pages visited and time spent on our site
- Referring website addresses
- Device information and screen resolution
This information is collected through cookies and similar technologies as described in our Cookies Policy.
How We Use Your Information
We use the information we collect for the following purposes:
Service Delivery
- Providing property consulting services you have requested
- Conducting property evaluations and market analysis
- Communicating with you about your consultations
- Preparing reports and recommendations tailored to your needs
- Processing payments for services rendered
Business Operations
- Responding to inquiries and providing customer support
- Improving our website and services
- Understanding how visitors use our website
- Maintaining records for business and legal compliance
Legal Obligations
- Complying with applicable laws and regulations
- Responding to legal processes and government requests
- Enforcing our terms and protecting our rights
Legal Basis for Processing
We process your personal information based on the following legal grounds:
- Contract Performance: Processing necessary to provide the consulting services you have engaged us for
- Legitimate Interests: Processing necessary for our business operations, provided this does not override your rights and interests
- Consent: Where you have given explicit consent for specific processing activities
- Legal Compliance: Processing required to comply with legal obligations
How We Share Your Information
We do not sell or rent your personal information to third parties. We may share your information in the following limited circumstances:
Service Providers
We engage trusted third-party service providers who assist with business operations, such as payment processing, email services, and website hosting. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
Legal Requirements
We may disclose your information if required by law, court order, or government regulation, or if necessary to protect our rights, property, or safety, or that of others.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit using SSL/TLS protocols
- Secure storage systems with access controls
- Regular security assessments and updates
- Employee training on data protection practices
- Limited access to personal information on a need-to-know basis
While we strive to protect your information, no method of transmission or storage is completely secure. We cannot guarantee absolute security but maintain industry-standard safeguards.
Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
Typically, we retain client information for:
- Active client records: Duration of engagement plus six years
- Financial records: Seven years from end of fiscal year
- Correspondence and communications: Three years from last contact
- Website analytics data: Twenty-six months
After these periods, we securely delete or anonymize your information.
Your Rights
Under data protection law, you have several rights regarding your personal information:
Right of Access
You can request a copy of the personal information we hold about you.
Right to Rectification
You can ask us to correct inaccurate or incomplete information.
Right to Erasure
You can request deletion of your personal information in certain circumstances.
Right to Restrict Processing
You can ask us to limit how we use your information in specific situations.
Right to Data Portability
You can request transfer of your information to another service provider in a structured, commonly used format.
Right to Object
You can object to processing based on legitimate interests or for direct marketing purposes.
Right to Withdraw Consent
Where processing is based on consent, you can withdraw that consent at any time.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within one month.
International Data Transfers
Your information is primarily stored and processed within the United Kingdom. If we transfer data outside the UK or European Economic Area, we ensure appropriate safeguards are in place, such as standard contractual clauses or adequacy decisions.
Children's Privacy
Our services are not directed to individuals under the age of eighteen. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child, we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will post the revised policy on this page with an updated effective date. Significant changes will be communicated through email or a prominent notice on our website.
Contact Information
If you have questions or concerns about this Privacy Policy or how we handle your personal information, please contact us:
Email: [email protected]
Address: 32 Kingsway, Holborn, London WC2B 6EX, United Kingdom
Complaints
If you believe we have not handled your personal information properly, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection matters.
Information Commissioner's Office
Wycliffe House, Water Lane
Wilmslow, Cheshire SK9 5AF
Telephone: 0303 123 1113
Website: www.ico.org.uk